216: SITKA Gear - Science and Stewardship to fuel natural systems

Lindsey Davis, Director of Conservation at SITKA Gear, joins us to discuss the company's efforts to combine good business with philanthropic ideology. By looking beyond the bottom line, the company seeks to grow and protect the beauty of nature and connect people to the natural world - all while supplying high-tech high-performance gear for people to better enjoy the experience. Such efforts include funding ecosystem research, giving grants for studying pollinators, restoring wetlands, and creating wildlife programs. We discuss the unique business challenges of this endeavor and explore avenues of funding to support giving back to nature.